Purely Athletics
Purely Athletics is a brand created by enthusiasts of sport and healthy living. Founded by Kasia Wolska — influencer, trainer, and athlete — and Marcin Cieślak, an Olympic swimmer and multiple medalist in international competitions.
We are all athletes
We chose a typeface that reflects athletic resilience — a form that feels alive, driven by rhythm, movement, and the inner strength of athletes
...For people who aren’t afraid to take on challenges and know that investing in themselves every day is the only strategy that truly works. We’re here for those who treat their bodies with the greatest care and attention. For them, real luxury isn’t about having things — it’s about discipline
PA — the symbol of the brand
Creative Direction
Emilka Bojańczyk
Team
Design: Diana Makulska, Agnieszka Drozd, Oliwia Pietrzyk, Marcin Zonenberg
Business: Magdalena Dobruk
Client
Purely Athletics – Katarzyna Wolska, Marcin Cieślak
Awards
